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ProofAll notes·Craft·9 Aug 2026·6 min read
The small crosshair in the corner of every proof has a 500-year story. It is also our logo.
Printers have aligned colour plates with crosshairs since the first colour woodcuts.
Registration is what we sell: every part of a brand landing in the same place.
When the plates register, the picture appears.
All notes·Craft·9 Aug 2026·6 min read
The small crosshair in the corner of every proof has a 500-year story. It is also our logo.
Printers have aligned colour plates with crosshairs since the first colour woodcuts.
Registration is what we sell: every part of a brand landing in the same place.
When the plates register, the picture appears.
All notes·Craft·9 Aug 2026·6 min read
The small crosshair in the corner of every proof has a 500-year story. It is also our logo.
Printers have aligned colour plates with crosshairs since the first colour woodcuts.
Registration is what we sell: every part of a brand landing in the same place.
When the plates register, the picture appears.
