Journal — Notes from the press room — Overprint

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Journal

Short notes on craft, process and the odd thing we learned on press. New ones most months.

03 notes

Latest · Note 01ProcessWhy we still proof on paperScreens lie about scale, contrast and rhythm. A paper proof on the wall catches what a 27-inch monitor hides.12 Sep 20265 minRead

Note 02CampaignsOne idea, every formatHow the Ferro launch went from a single sketch to a poster run, a film and a story series without changing the idea.28 Aug 20264 minRead

Note 03CraftA short history of the registration markThe small crosshair in the corner of every proof has a 500-year story. It is also our logo.9 Aug 20266 minRead

Journal

Short notes on craft, process and the odd thing we learned on press. New ones most months.

03 notes

Latest · Note 01ProcessWhy we still proof on paperScreens lie about scale, contrast and rhythm. A paper proof on the wall catches what a 27-inch monitor hides.12 Sep 20265 minRead

Note 02CampaignsOne idea, every formatHow the Ferro launch went from a single sketch to a poster run, a film and a story series without changing the idea.28 Aug 20264 minRead

Note 03CraftA short history of the registration markThe small crosshair in the corner of every proof has a 500-year story. It is also our logo.9 Aug 20266 minRead

Journal

Short notes on craft, process and the odd thing we learned on press. New ones most months.

03 notes

Latest · Note 01ProcessWhy we still proof on paperScreens lie about scale, contrast and rhythm. A paper proof on the wall catches what a 27-inch monitor hides.12 Sep 20265 minRead

Note 02CampaignsOne idea, every formatHow the Ferro launch went from a single sketch to a poster run, a film and a story series without changing the idea.28 Aug 20264 minRead

Note 03CraftA short history of the registration markThe small crosshair in the corner of every proof has a 500-year story. It is also our logo.9 Aug 20266 minRead

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